Our latest round up of e-newsletter tips
Here's our latest round up of tips for better e-newsletters. This list is based on e-newsletters I've received recently. 1. Use a real "from" address not a "no reply" address. Always use an address...
View ArticleThree more tips for better email newsletters
1. WHY not to send your newsletter on the same day that you write it. I guarantee if you write your newsletter today and review it tomorrow that you will change something! Reviewing your content the...
View ArticleHOW TO remove YouTube branding from videos embedded on your website
Until recently, one of the downsides of embedding YouTube videos on your website was the YouTube logo in the lower right hand corner of the screen >> There's now a way of removing this by adding...
View ArticleYouTube Analytics: Find out how people 'discovered' your videos
Big news from YouTube! They've recently introduced a massive improvement to their video analytics. This brings some powerful benefits if your business has videos on YouTube. YouTube now has a new...
View ArticleHow to measure audience retention for your videos using YouTube analytics
Big news from YouTube! They've recently introduced a massive improvement to their video analytics. This brings some powerful benefits if your business has videos on YouTube. You can now monitor how...
View ArticleMore common e-newsletter mistakes and how to fix them.
I subscribe to a lot of email newsletters and whilst many of them are very good, some senders are making simple but easily corrected mistakes. Here are some recent examples I've seen in email...
View ArticleNow we can all make money on YouTube! Or can we?
Until recently only producers of the most popular videos were eligible for YouTube's Partner Program. This program enables producers to serve ads during their videos and take a cut of the revenue...
View ArticleHow to use YouTube ‘annotations’ as a marketing tool
A YouTube annotation is a caption that is added after you've uploaded your video. It could be a promotional message or a link to another of your videos. If used wisely and sparingly, annotations can...
View ArticleWhy your email links in e-newsletters will no longer work in Hotmail - and...
In the last few weeks Hotmail has stopped supporting "mailto" tags in HTML emails. What is a "mailto" tag and why does this matter? A "mailto" tag is where an email address is turned into a clickable...
View ArticleSome e-newsletter errors I've seen this week - and how to avoid them
It's been a bad week in terms of some of the e-newsletters I've received! The senders made some fundamental mistakes. Here's what went on and how to avoid making these mistakes. 1. Two e-newsletters on...
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